Monday, January 31, 2011

Messanging for Kids Video reflections

  1. Who do you think are the target audience of this clip?
  2. What do you think are the main key messages that the clip is trying to communicate?
  3. Do you think the clip is effective? Why or why not?
  4. How do you think the messaging/clip could be further improved?
1. I think they are kids, children.
2. The clip is trying to transfer the message that buying and using CFL bulbs save electricity and money, and there are other machines that save energy too. Most importantly, teaches them that energy saving is important.
3. It is effective. It captures kids' attention, and from young they can start applying what they have learnt from the video.
4. I think the clip would be better if it talked more about the other things kids can do to help conserve energy than just a few tips.

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